Alan Partridge*, host of British chat shows Knowing Me, Knowing You and I'm Alan Partridge, has returned! He's hosting a radio show on North Norfolk Digital radio, called Mid Morning Matters. It's slightly lower profile than his previous gigs, but hey, we'll take any Partridge we can get. So now you can see Mid Morning Matters via webcam, courtesy of Foster's (the Australian lager maker). Here's a statement from Partridge about the show appearing online:
I am delighted to announce that after years as a regional broadcaster on North Norfolk Digital my groundbreaking radio segment, Mid Morning Matters, will now be accessible to a potential audience of billions via the World Wide Web (www).Take a gander above.
That it has taken Foster’s to help realise my dream of joining the information superhighway is a damning indictment of the established broadcasters whose shabby treatment of me on Sept 10th 2001 was frankly shabby. I made dozens of calls the next day, all of which were ignored.
My appreciation must go to Armando Iannucci and Baby Cow for ignoring the lies, god bless them. In the meantime I look forward to “hanging out ‘n’ chillin” with the MySpace generation.
*I supposed if you really wanted to, you could argue that Alan Partridge is actually a fictional character created by British comedian/actor Steve Coogan. If you had to.