Peggy's hot factor: Up 37%!
Peggy's new assistant likability factor: -23%.
Don's dickishness factor: Up 27%
Betty Draper's "Oh shit what have I done?" factor: Up 72%
Sally Draper's annoyance factor: Down 49%! (Especially after the dinner table vomit.)

I think Pete will rape another babysitter.

Oh yeah! Don's really letting it fly this season.

I predict Don gets down with some M4M glory hole action in the Village. Episode 4.

I was thinking that this episode was lacking the bite of previous seasons then, WHAM!, Draper decides on the fly to take the firm in an entirely different direction. nice to see that the "prudes of portland" provided the final straw. I think we're going to see Don turn his fledgling office into a boutique firm that does cutting-edge work for select clientèle. no compromises.

be interesting to see how he transfers this into the rest of his life, miserable as it is.

WSH: Sally's annoyance factor dropped precipitously due primarily to the lack of the world's most annoying lithp.

I can't get past Peggy's hair. It's a debonerizer.

If I do the same to myself in bed except while masturbating alone, am I still just like Don Draper?

Bring back Sal!

Local arts writer Barry Johnson objects to the way PDX swimwear company Jantzen was depicted in the episode:

http://artsdispatch.blogspot.com/2010/07/h…

The Jantzen reps were slightly cliched rubes, but I don't agree that the stereotype didn't exist at the time. Disbelief lies with the fact that as a reputable company they'd be rapidly losing market share yet cling to a family values ethic in the 2-piece bathing suit business. But really, it's nothing to get upset over. They were just foils and minor characters in the episode.

I am, with a few minor adjustments, going to pilfer Don's tag line for them as my own:

"So well-built, I don't have to show you the ground floor."

Actually, Homer Groening- the Father of the Creator of Homer Simpson- and the Jantzen's were actually HIS clients as an adman. Fun fact that I know cuz my Pa was his godson/neighbor.

The Nashville Teens track at the end of the episode was TOPS! The bassline was just TOO fitting.

I watch the show (not that much on durig the summer), but this is hardly the first (or even 30th) time the show has gotten waaaay sloppy with its research and wound up contrived. A Don Draper would never live in such a crappy apartment in the village in 1964, Sutton Place would be about right (and yes, he could still have whores visit him) and even in modern times, secretarial school Peggy (with her hayseed clothes and hair--THERE'S your rube!) would not be a copywriter.

And I tend to agree that while the show's analysis of the advertising industry is spot on, their actual ads are complete crap.