So you're amazed at former Nike people at being able to sell style over substance? I've got more exciting news for you, the sun rises in the east and water is wet.

Um, do they have a tangible product that one can buy and use, like say, a can opener or a shoe tree or a weathervane or some such, or are they just savvy logo makers with a bunch of DJ friends who've managed to rent a storefront? I know your beat is generally a shallow one, Marjorie, but some basic reporting might be appropriate here...

Overpriced Anthropologie/Forever 21 crap made by sweatshop workers. "TOM BOY" screened on a "distressed" t-shirt for $48? Gimme a fuckin' break.