Debby Herbenick writing in Salon:

Five years ago, sex columnist Dan Savage suggested that, when it comes to sex, we should all aim to be GGG (“good, giving, and game… Think ‘good in bed,’ ‘giving equal time and equal pleasure’ and ‘game for anything – within reason’”). Long embraced by his readers, the GGG approach now has support from a new scientific study published in the Journal of Sex Research.

Of course, we’ve known for years that technique (for example, clitoral stimulation for women, incorporating certain sexual behaviors for either sex) matters to couples. And certainly inequitable pleasure is never a good thing, even though it persists (as I discussed in last week’s column, research shows that women are particularly prone to getting shafted in the orgasm department during hookup sex).

What this new study from researchers at the University of Arizona and Hanover College adds, at least from my perspective, is the additional layer of understanding of how being “game for anything—within reason” contributes to intimacy and satisfaction.

Read the whole thing.