MusicFest NW has a history of innovative advertisements (here is 2007, 2008, 2009, and 2010) and this year’s “market research” clip (starring eBay Power Seller Andrew Dickson) continues that fine tradition.

If there are two things I know about suburban moms, they refuse to pronounce the name Butthole Surfers (Boot-hole Surfers!) and they love Blind Pilot.

End Hits: “Are we supposed to have heard of these?”

Ezra Ace Caraeff is the former Music Editor for the Mercury, and spent nearly a third of his life working at the paper. More importantly, he is the owner of Olive, the Mercury’s unofficial office dog....

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