You may have seen this already—and don't worry, I won't get in the habit of posting commercials on the blog—but this one is too good. It's for NE Portland bar Beech Street Parlor, and it stars Joe Haege (Tu Fawning, 31knots) as a... sort of... cat... thing. It is enchanting. It is intoxicating. It defies description.

Your move, Old Gold.