Kirsten Dunst in On Becoming a God in Central Florida. Credit: Patti Perret/Sony/SHOWTIME
Kirsten Dunst in On Becoming a God in Central Florida.
Kirsten Dunst in On Becoming a God in Central Florida. Patti Perret/Sony/SHOWTIME

There are a lot of things to like in On Becoming a God in Central Florida, although I doubt any two people are going to like exactly the same things about it. In its best moments, On Becoming a God hits upon a worthy blend of comedy, humanism, and bug-nuts surreality thatโ€™s unlike anything else on TV. Unfortunately, it also has qualities that are like a lot of things on TVโ€”namely, that it burns through the promise of its early episodes too quickly, and becomes a repetitive churn without enough of a build.

The series was originally planned for YouTubeโ€™s slate of original content and is instead airing on Showtime (it premieres this Sunday night), although right now you can check out the first two episodes on YouTube for free. It was also at one point going to be directed by Yorgos Lanthimos (The Favourite, The Lobster), and my god, wouldnโ€™t that have been something. Maybe that coulda-been gives you an idea of what sort of dark, quirky comedy weโ€™re talking about with On Becoming a God, although itโ€™s marginally less confrontational and significantly nicer than Lanthimosโ€™ work tends to be.

On Becoming a God is set in the early โ€™90s near Orlandoโ€”in the shadow of Disney Worldโ€”and stars Kirsten Dunst as Krystal, a former pageant winner and current waterpark employee whose wardrobe largely consists of bedazzled denim. Although sheโ€™s what many people think of as โ€œwhite trash,โ€ the show never punches down on her in any wayโ€”one of its strong suits. Krystal is a strong, fully realized character who contains multitudes; sheโ€™s sunny and smiling when she needs to be, and tough when things donโ€™t go her way. Your personal mileage may have varied with Dunstโ€™s past performances, but I donโ€™t think anyone could argue that sheโ€™s pretty terrific here.

Mel Rodriguez and Beth Ditto.
Mel Rodriguez and Beth Ditto. Patti Perret/Sony/SHOWTIME

At the start of On Becoming a God, Krystalโ€™s married to Travis (Alexander Skarsgรฅrd), a struggling schmuck whoโ€™s deeply embroiled in an Amway-like pyramid scheme called FAM. Travis attempts, in vain, to recruit new suckers into the fold and desperately tries to unload the cartons of household goods heโ€™s bought as part of the program. Thereโ€™s a lot to say about multi-level marketing scams these days, particularly the ones that are as cult-y and all-encompassing as FAMโ€”read up on Herbalife, and take a quick look at the family behind Amway and compare that last name with our current Secretary of Educationโ€”and for that, On Becoming a God keeps excitingly close to the fire, despite being a period piece. But most of the cultural commentary evaporates over the course of the season, as FAM becomes an otherworldly rabbit hole for the showโ€™s surreal digressions and unlikely plot twists.

The supporting cast is incredibly strong (with one exception that Iโ€™ll get to in a minute). The great Mel Rodriguez plays Ernie, Krystal and Travisโ€™ neighbor (and Krystalโ€™s co-worker); heโ€™s a depressed family man who initially resists Travisโ€™ overtures but eventually succumbs to the FAM way of life. This turn is never fully explained, and in the back half of the season, Ernie becomes more and more of a puzzle, even as Rodriguez does excellent work to keep the character grounded. Ernieโ€™s wife Bets is played by Gossip singer (and former Portlander) Beth Ditto, and boy, sheโ€™s good. One hopes this is the beginning of a long string of acting credits for Ditto, whoโ€™s got huge potential for a dramatic career in film and television. And the immortal Ted Levine plays Obie Garbeau, the head of the FAM community who isnโ€™t that far-off from being a bizarro cult leader. Levinโ€™s weird, fully committed performance is one of the showโ€™s unique strengths.

Thรฉodore Pellerin and Kirsten Dunst.
Thรฉodore Pellerin and Kirsten Dunst. Patti Perret/Sony/SHOWTIME

I didnโ€™t respond well to the showโ€™s other primary character, though: the smarmy huckster Cody, played by 22-year-old Thรฉodore Pellerin. Cody is Travisโ€™ superior in the FAM chain (they call them โ€œuplinesโ€), and the Canadian actorโ€™s youth just seemed to me to be utterly discordant with the character. Pellerin has a lot to work with in Codyโ€”and the role grows bigger throughout the seasonโ€”but I just couldnโ€™t buy this kid as someone any grown-up would look up to or even listen to. Thereโ€™s a reason why Cody seems so callow thatโ€™s not revealed until late in the season (and I think the character is designed to show how hollow the FAM enterprise is), but the show never fully addresses his youth head-on, and I couldnโ€™t buy that the other characters wouldnโ€™t address it either. Nevertheless, a lot of the reviews for On Becoming a God identify Pellerin as a standout, so your mileage may vary.

I had other frustrations with On Becoming a God in Central Florida, and the show has a way of surprising you without exactly wowing you. Most of the episodes have surreal digressions of strangeness that are unlike anything youโ€™ve seen on TV outside of maybe Twin Peaks, but theyโ€™re accompanied by a lot of busy-work plotting that contains almost no sense of escalation or character development. Still, that Dunst performance is really something, and the show never turns outright badโ€”and the oddball flourishes really stick with you, like the FAM heavy who skulks around barefoot, or the bathtub full of clear plastic balls thatโ€™s meant to replicate being in the womb. I couldnโ€™t fully commit to On Becoming a God, but maybeโ€”like any other pyramid schemeโ€”my lack of commitment was why I didnโ€™t reap its full benefits. Youโ€™re bound to find something you like in it, and with the first two episodes available for free without a Showtime subscription, thereโ€™s little risk in trying it out. After all, itโ€™s not Amway.

On Becoming a God in Central Florida premieres Sunday, August 25 on Showtime, but you can check out the first two episodesโ€”here and hereโ€”for free on YouTube right now.

Ned Lannamann is a writer and editor in Portland, Oregon. He writes about film, music, TV, books, travel, tech, food, drink, outdoors, and other things.