Credit: justin renteria

When Dr. Gregg Coodley saw Measure 50 fail last
yearโ€”and, with it, hopes for a statewide kids’ health care
planโ€”he decided to do something to fill the gap locally.

“There’s no hope nationally, and no hope statewide,” says Coodley,
from his desk at Southwest Portland’s Fanno Creek Clinic. “What can we
do that has a chance of passing in Portland?”

Coodley’s idea is simple: Kids enrolled in Portland’s public schools
who don’t already have health care would qualify for health insurance
through a program paid for via the city budget (which has a
multi-million dollar surplus at the moment). Once the program is off
the ground, the public school districts would pick up two-thirds of the
tab, which is estimated at less than $40 a month per child.

Coodleyโ€”who came to Portland “for a job” in 1990, along with
his wife, who’s also a doctorโ€”ran the idea by a few city council
members, but no one offered to champion the proposal. So he crafted a
ballot measure, launched whynotportland.org, and plans to turn
in the first 30,000 raw signatures this weekโ€”many collected by
signature-gathering pros at Democracy Resources. The campaign needs to
submit 27,200 valid signatures to the city by July 3 to qualify for the
November ballot. (At that point, the city council could adopt it
outright, Coodley points out. He’s met with Commissioners Sam Adams and
Dan Saltzman in the past few weeks to make that case.)

Coodley’s proposal is not for the most comprehensive health
insurance in the world. “It’s not perfect, but this is at least a
start,” he says. As far as he’s aware, Portland would be the first city
in the US to offer health insurance to all kids.

A check-up at the pediatrician comes with a $10 co-pay, and families
are responsible for a $7,500 deductible, for things from tests and
medications to major illnesses. That’s both for cost-effectiveness, and
by design, says Coodleyโ€”parents who have coverage for their kids
through an employer or a private plan won’t be tempted to switch to the
public one. The point is to cover kids who aren’t already on a private
plan or under the Oregon Health Planโ€”or about 16 percent of local
kids, Coodley’s best estimate.

That means the program will cost “under $4 million,” Coodley says.
“This should be enough of a priority for city funding,” he adds.

As a bonus, Coodley hopes the plan helps lure more families to
Portland’s under-enrolled public schools. “Let’s reverse that. Let’s
attract more families to Portland,” he says. With more students, school
districts’ state funding growsโ€”which will help the districts pay
their share of the health care. And, he adds, “Kids who are healthier
stay in school, and their achievement is higher.”