As mentioned yesterday, it truly is a monumental accomplishment in the field of douchebaggery to be offered a princely sum by Abercrombie & Fitch in exchange for not wearing their clothing in public. But according to this report, that is exactly what The Situation (and his Jersey Shore cohorts) have managed to achieve:
Abercrombie & Fitch, the clothing company, is offering “substantial payment” to Mike (The Situation) Sorrentino, of the show Jersey Shore, if he will stop wearing A&F attire on the air. “We are deeply concerned that Mr. Sorrentino’s association with our brand could cause significant damage to our image. … We have also extended this offer to other members of the cast.”
Their mothers must be so proud.
However, when the reports came out regarding A&C’s plummeting shares, The Situation snapped back, tweeting, “Looks like Abercrombie got themself into a Situation!” As for Paul “DJ Pauly D” Delvecchio, he pointed out the clothing company’s sudden change of heart, having earlier come out with t-shirst emblazoned with the Shore catchphrase GTL (gym, tan, and laundry): “Hmmm if They Don’t Want Us To Wear Those Clothes Why Make GTL Shirts #yourPRsux,” he wrote, Tweeting to a picture of an Abercrombie & Fitch T-shirt with “GTL” stamped on it above the word “Fitch.”
Hmmm, good point Pauly D. Good point.
UPDATE: Oh shit, now the Taiwanese CG recreation people are on it. Okay, that’s a bit much. Hit the jump to see it.
I’ve never worn their clothes in my life. THEY OWE ME!
I don’t know, the whole thing still feels like a publicity stunt, a way for Ambercrombie to get their name in the news.
Blogtown is a willing partner in this relatively-uninteresting viral marketing scheme.
Stunt or not, somehow I felt just a little better hearing this.
Abercrombie et Fitch est maintenant ma meilleure marque de vêtements amour: http://www.abercrombieandfitchparispascher… Abercrombie and Fitch.