On the heels of this morning's news about the new website to opt out of phone book delivery, reader Richard sends this photo and note:

The news about the Yellow Pages is great, but is there an easy way to put an end to this bullshit? The Oregonian chucks about six of these down our driveway every week, whereupon they're promptly ignored and allowed to pile up week-after-week.

Annnnd the relevant quote from my job shadow of the city's last Oregonian bicycle paperboy:

We loop back and forth through the silent streets. Freeman doesn't use a map or need a list of addresses. Every once in a while, he scorns having to throw a "sample paper"—about 25 of his 275 papers are to people who don't subscribe to the O, but whom paper execs hope they can catch with a free trial.