The Lower East End

The businesses on close-in E Burnside are taking control of their strip. Specifically they’re re-christening the neighborhood, which has recently been the victim of the much-maligned nickname “LoBu”. Yech. After some discussion, they’ve come up with an alternative: the Lower East End–it’s New York-y without being a direct rip, and it’s a nice eastside complement to the West End, another hoppin’ area of local commerce. To make it all the more official, they are banding together for a two-day extravaganza of sale action, culminating in a group fashion show. The breakdown:

Next Friday, November 28 there will be a special black Friday sale. From 10 am-12 pm you’ll get 30 percent off the entire stock at Lille Boutique (which sells more than just fabulous lingerie–I am developing an internet crush on this VPL Tri-Unity Belt:),

Frank James, and Rock ‘n’ Rose. Then, from noon to 9 pm, every item will shift in buy-one-get-one-half-off mode (equal or lesser value, etc)!! Plus, businesses up and down the strip will also be offering their own deals and specials, with the sale continuing through Saturday–all purchases on Friday or Saturday of $20 and up will get you entered in a drawing for GCs and merch prizes from LEE hood businesses Lille, Frank James, Rock ‘n’ Rose, Grendel’s, Le Pigeon, Doug Fir, Burnside Proper, Wax On Spa (which is opening a new location on Williams, BTW), and Sword + Fern (I am wearing Sword + Fern earrings today, also BTW).

And then this Lower East End business will cap off on Saturday night with a fashion show collab between the street’s store, ensuring a gorgeous mish mash of vintage, boutique, and homegrown ensembles. Sounds like a party to me.

Read more about sales and fashion shows happening in Portland over on MOD.