Credit: Portland Taco Festival
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Portland Taco Festival

It’s an event that already lives in infamy: Last weekend, the two-day Portland Taco Festival was cut short after hundreds of angry attendees, furious feedback, and poor execution created a scene chaotic enough to call in the Portland Police. โ€œThere were some key issues that made the event fall short in a lot of peoples minds [sic],โ€ the festivalโ€™s Denver-based organizers (who are both people of color) wrote in a statement announcing Sundayโ€™s cancellation. โ€œFor this we are deeply sorry.โ€

โ€œDue to negative back lash [sic] from Saturday patrons,โ€ they added in a private email sent to vendors, โ€œWe donโ€™t feel safe operating the event.โ€

While upset festivalgoers have made their feelings about the event known, the food vendors who participated haven’t been quite as vocal.

Alfredo Reyes, owner of the piรฑa colada business MexiRican, which saw lines of up to 60 people during the festival, tells the Mercury that within an hour of the festival beginning, the biggest crowd heโ€™s ever seen as a vendor flooded the venue. โ€œRight after they opened the gates,โ€ he says, โ€œMasses of people came in. It was unbelievable.โ€ While Reyes felt the organizers โ€œwere friendly and welcomingโ€ to the food vendors and cart owners, the issues were caused by โ€œa lack of planning and a lack of understanding of the Portland community.โ€

Nonexistent signage, a poor festival layout, and inadequate generators caused the electricity to cut out repeatedly. Reyes said this put a strain on the businesses struggling to keep up with the crowds.

Stacy Moritz, owner of another participant, Secret Aardvark Trading Co., agreed. Since Moritz was inside of her vending booth all day, she got information second-hand. โ€œI heard that people were being turned away at the gateโ€”even people who had bought tickets. We saw it get super crowded and the lines were really long. Itโ€™s a festival, you expect lines, but the lines were really long.โ€

While Moritz was sorry to see the event failโ€”โ€œIt seemed like it had potential,” she said, “and it would have gotten better each year like most events doโ€โ€”she felt more for the small vendors who, like she and Reyes, faced financial losses. โ€œThat was a whole entire weekend that I could have been doing other things,โ€ Moritz told the Mercury. โ€œFor some of those really small companies and food trucks, that can make the difference between an okay week and a good week.โ€

Nikki Guerrero, owner of Hot Mama Salsa, was out of town over the weekend but had staff working their booth. Her concerns were similar to those of Moritz and Reyes. “We dropped a market on Saturday to be able to staff the event, expecting it to bring in pretty large crowds,โ€ she says, adding the festival, despite its huge number of attendees, โ€œwas a financial loss for us.โ€

Guerrero also touched on the backlash the Portland Taco Festival received for cultural insensitivity. (Full disclosure: I covered this element of the festival for Latinx media outlet Mitรบ.) “I did read a Facebook post about white guys in sombreros putting ponchos on chihuahuas,โ€ Guerrero tells the Mercury. โ€œIf I would have seen that, I would have probably thrown my tacos at them.”

The Portland Taco Festival has not yet responded to the Mercury‘s request for comment.

Emilly Prado is an award-winning journalist, writer, and photographer calling Portland, Oregon home since 2009. When not working or writing, she makes zines, travels as much as possible, and performs as...

5 replies on “The Food Vendors at the Portland Taco Festival Didn’t Have a Very Good Time Either”

  1. Gee, they didn’t want to comment, eh? Do you think it’s because two of their sentences with minor grammatical errors get saddled with “(sic)”s right out of the gate, by an author who feels that “inside of her booth” should stand?
    And it’s a good thing and entirely relevant that it’s mentioned that the organizers are both people of color. Otherwise, I would have had to go full Worst Injustice Ever on this thing. As it stands, they’re just legit people who “fail to understand the Portland community” (citation needed).
    But of course, it already lives in infamy, as we all know. This is another example of how the Merc is consistently getting it wrong these days. Specifically with regards to race, and…y’know, backing up your points and shit.

  2. Why couldn’t they have hired on somebody who actually knows the Portland community as opposed to someone from out of state. We need somebody who actually knows the history of these events and knows how many people actually comes to these things. Better luck planning next time!

  3. Damn. Going and looking at her article on Mitu: I’m not sure I would’ve linked to it, were I her. Just about everybody commenting notes the inaccuracy and lazy journalism undertaken toward making the point she wanted to make, which was itself invalid.
    Naturally, The Mercury thought she might be a good hire, because all it ever wants is the easy This Is Insensitive article. Works better than, y’know, interviewing people.

  4. Seems like food and/or drink festivals are heading on a downward trajectory around these parts. This fiasco, the disappearance of the NW Whiskey Fest, and other problems with more established culinary festivals give me a big pause before I open my wallet to attend. Hell, even the OMSI After Dark nights have been known to run out of product before the evening is over.

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