Up until a few days ago, the most tone-deaf billboards in Portland were the Portland Police Association’s “Having Enough Police Matters” ads.
But Portlanders traveling into Southeast Portland across the Hawthorne Bridge are now treated to a brand-new condescending billboard. The ad from Social Finance, Inc., AKA SoFi, addresses Portlanders who are struggling with a nationally recognized housing crisisโand helpfully informs everyone who can’t afford to buy a home in Portland that only stupid people rent.
As of December 2015, the median home price in Portland ranged from $317,000 to $412,800.

That’s not how medians work.
As a measure of central tendency you should have one number, at most two. But given the data you reference, those two numbers ought to be less than $2,000 apart.
I wonder if they meant “estimates of Portland median home prices range from….”? They might have found different estimates of the median from different sources – likely based on different geographical definitions of “Portland” judging by the size of that range.
Ooof, that up there? That’s why people hate comment sections.
SoFi is headquartered in San Francisco (though, obviously, incorporated in Deleware because taxes). That’s some insult on injury there. It’s not a matter of intelligence, SoFi, it’s a matter of transplants from your fair city (in large part) pushing my dreams further and further out of reach.
I told my landlord to drive by that billboard, but he still won’t let me out of my contract. The nerve!
Uh-oh, a microaggression invaded Erik’s safe zone as he crossed the bridge. This is a job for MERCBLOGPOSTINGHUMAN!!!!
How embarrassing, Social Finance doesn’t own their office either.