Joan Walsh says the condescension is stunning:
In the 60-second spot, which ran on the Sunday shows as well as reportedly in Colorado and North Carolina, a lovely, latte-skinned young woman in a pink shirt and pearls is sitting on her white sofa, complaining about a man she met online: “In 2008, I fell in love. His online profile made him seem so perfect. Smart, handsome, charming, articulate.” We see her MacBook screen, and there he is: the cad she calls “Barack,” President Obama.
Yes, admaker Rick Wilson and Americans for Shared Prosperity believe the way to convince women to vote for Republicans is to compare the president to a bad boyfriend. Obviously they think we’re idiots who put romance before reason, even in politics.
Naturally it diminishes Obama, too: Our first black president is just another pair of pants, a smooth-talking liar who let us down. But hell, he is kind of cute, which is obviously why he won the women’s vote over John McCain and Mitt Romney. Oh, and he’s also “articulate.”
Not all women are idiots, of course, but a woman would have to be an idiot to vote Republican. So while the ad is offensive—Walsh is absolutely right—it seems to me that the GOP has correctly identified those women who might be persuaded to vote Republican: the idiotic ones.
Points to the prop person who picked out a laptop from before 2008, but I’m not sure why the woman is wearing the same outfit in her flashback.