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12:35 pm / August 17, 2011

Extremely light | Light | Moderate | HEAVY | Extremely heavy

Bang bang, choo-choo train, let me see you shake that thang. Wm. Steven Humphrey is the editor-in-chief of the Portland Mercury and has held the job since 2000. (So don’t get any funny ideas.)

15 replies on “Today’s Voodoo Doughnut Traffic Report”

  1. I don’t know… you’re not leaving much wriggle room for when that line is really insane. I’d give that a ‘moderate’.

  2. Another data point: traffic was light around 11am when I walked by — only a few people out the door.

    And I agree with DemonJuice, the line has to loop back on itself to be heavy.

  3. Event though it is obvious from the photos, you should add a “bearing” indicator. This is the first time I’ve seen the line pointed north.

  4. What hell happened to Voodoo Doughnuts that there’s always a million people there now? Why couldn’t they at least keep SOMETHING a secret from the tourists? I’ve been trying to get some for my mom for weeks and it’s always a line out the door. Why don’t they just open up 6 more across town and meet the demand? It’s not like donuts went out of style when the last Dunkin closed. The same Dunkin that’s more popular than Starbucks back east.

  5. Also, why haven’t they aped Powell’s (or monkeyed Powell’s, in Mercury-speak) and opened two or three outlets at the airport yet?

  6. Well, Portland is sort of short on recognizable tourist attractions. We have a Japanese garden, a Chinese garden, a rose garden, a huge bookstore, a tram to a hospital, and a donut shop.

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