
PGE Park? So yesterday.
It’s a new league, a spiffy new field, a spankin’-new grandstand and now — that’s right, suits! — NEW CORPORATE SPONSORSHIP! Window and door manufacturer extraordinaire Jeld-Wen (based in Klamath Falls, which I’m told lies somewhere deep in the lawless, mountainous region between California and Eugene) now owns the naming rights to the Timbers’ home pitch.
So, whaddaya think of PGE Park officially being re-named Jeld-Wen Field?
Yes, more after the jump!
Wish you were at the press conference announcing the deal? Click the pic below, squint your eyes and try to channel the distinctive smell of fresh calking.


The door store; exciting!
Related: http://www.youtube.com/watch?v=VmgqDzHUAAQ
Things I don’t like about Jeld-Wen:
1) Before now, I’d never ever in my life ever seen the either the words “Jeld” or “Wen.”
2) Those words are meaningless words (to me).
I’ve actually had Jeld Wen as a business client, so I know what a horrible company they are. Fyi, they own the Portland-based marketing agency Creative Media Development, yet another small company this soulless conglomerate has absorbed over the years. But hey, their windows and doors are supposed to be REALLY GREAT.
and they’re craaazy Republicans
Oh cool! Two things style:
1) The name is clearly a Jedi name.
2) I didn’t care about the company before – now I care just enough to boycott their products.
Forget the official name; Timbers Army needs to nut up and create a clever nickname for the stadium. Something like “The Pulp Mill”, or “The Sawmill.”
It also seems like it could be an anagram for something. Oral Sex?
@theterminizer: I think maybe you don’t know what the word “anagram” means.
Jeld-Wen = Jew Lend! OMG! Soccer is a Zionist conspiracy to take over Portland!
Hate it.
K-falls is quite a way south of Eugene. Next time the City hands Merritt Paulson a bag of money they should demand naming rights to the stadium. Seriously we probably paid more than Conservative Campaign Funder, I mean Window maker Jeld-Wen…
@ROM
1) The word ‘wen’ is familiar to me.
2) It’s not a good thing: it’s a cyst that people get on their head that’s filled with fatty secretions.
3) Something that sounds like “jelled wen” sounds vaguely disgusting to me.
This name is extremely annoying.
I’m with dimag….let’s just all start referring to the stadium as The Mill and then the millions they brokered on marketing and branding expectations will be shot.
Like how everyone calls Michigan Stadium “The Big House.” We’re just going to watch soccer at The Mill and forget that Jeld-Wen exists.
The blood in my veins Jeld Wen I heard that the stadium would no longer be called PGE park.
It’ll always be Civic Stadium to me. What’s Multnomah Stadium? My parents didn’t even call it that… I think you made it up.
@Carl…HA! Good one!
@Annie – Multnomah Athletic Club built the stadium, then turned it over to the city sometime in the 50s.
@dimag05
They did. House of Pane.
House of Pane? Winning.
Any plans this weekend?
Yeah, I’m heading to the Jelly to watch the Timbers.
Lewd Jen Field.
Fits the city’s strip-club aesthetic.